Kariella is a modern bohemian clothing boutique that began its journey in the charming town of Ojai and has since flourished in the vibrant heart of Santa Barbara. Known for its unique aesthetic and elevated approach to coastal fashion, Kariella has become a destination for those who appreciate effortless style with a touch of individuality. We specialize in carefully curated fashion collections for both women and men, blending timeless elegance with laid-back California ease. Every piece we showcase is chosen with intention, ensuring that our customers discover apparel and accessories that not only look beautiful but also feel authentic to their lifestyle.
Our boutique highlights a diverse mix of apparel, swimwear, and accessories, featuring top designers and beloved brands such as Free People, Montce Swim, Daydreamer Tees, Spell, Frankies Bikinis, Mavi, Cuts, The Normal Brand, and Alex Crane. In addition, we are proud to present Kariella’s own signature label, designed to reflect the spirit of modern bohemian living while staying versatile and wearable. Whether you’re searching for chic everyday outfits, stylish resort wear, or the perfect swimsuit to complement Santa Barbara’s coastal charm, Kariella offers a personalized shopping experience where fashion and lifestyle meet.
At Kariella, our goal is more than simply selling clothes—we aim to create a space where style becomes an expression of individuality. With attentive customer service, thoughtfully designed collections, and an atmosphere that reflects the beauty of coastal California, our boutique continues to grow as a trusted fashion destination for both locals and visitors alike.